Case studies

Numbers taken from analytics, not from a slide.

Google Ads, YouTube, Meta, Amazon, ERP lead gen, ecommerce, local SEO and social presence. Click a case for the scorecard, approach and FAQs.

1,630 conversions

Education · Google Ads

Admissions in the search window

JIMS Vasant Kunj II

Admission 2026 search campaigns, 1 March to 2 September 2026. High-intent clicks, not empty reach.

- 14,000 clicks to the website at a 12.08% CTR
- 1,630 conversions at ₹206 cost per conversion
- 1,15,403 impressions · ₹3.37L campaign spend

1,630 conversions

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882 programme leads

Education · Meta Ads

Leads across every programme

JIMS Vasant Kunj II

Admission 2026 lead generation on Meta, split by programme so the campus could see what each course actually cost.

- BBA: 553 leads, including a campaign at ₹51.80 CPL
- BCA: 122 leads at ₹129.58 per lead
- BID: 137 leads · BJMC: 70 leads at ₹160.60 CPL

882 programme leads

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627 add to carts

Home & Ecommerce · Performance

Collections that get added to cart

Aspiring Homes

Ecommerce performance on featured bedsheet collections, 1 April to 31 August 2026.

- 627 add-to-cart actions on featured collections
- 2,349 landing page views
- 265 direct messaging conversations with shoppers

627 add to carts

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25,401 profile views

Food · Local SEO

The cake shop near me

Online Cake

Google Business Profile and local search for a bakery franchise competing on ‘near me’ and delivery queries.

- 25,401 people viewed the business profile
- 5,398 search appearances for queries like “cake shop near me” and “online cake”
- 74% of discovery via Google Search on mobile · 14% Maps · 12% desktop

25,401 profile views

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SR Dental Implants and Braces Centre digital marketing case study - social media and healthcare presence

Healthcare digital presence

Healthcare · Social & digital presence

A clinic people can find - and trust

SR Dental

Social campaigns and digital presence for SR Dental Implants and Braces Centre - so a specialised clinic is visible before the patient is in the chair.

- Always-on social for implants, braces and smile makeovers
- Content that explains specialised care without sounding like a brochure
- A digital presence patients can actually navigate - not a PDF of the clinic

Healthcare digital presence

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Education digital presence

Education · Social & brand digital

A test-prep brand that still has to trend

Career Launcher

Social media and brand digital for Career Launcher - reach that still looks like the classroom, not a meme page.

- Social media programmes that expanded brand reach
- Creatives that sit next to a serious education product
- Digital and brand on one brief for a national test-prep name

Education digital presence

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Virtual CFO Dubai digital marketing case study - Instagram, LinkedIn, leads and SEO

26.5K Instagram followers

Finance · Social, LinkedIn & SEO

A Dubai CFO brand that shows up

Virtual CFO Dubai

Instagram, LinkedIn, lead gen and SEO for a virtual CFO - credibility in front of founders, not a lifestyle grid.

- 26.5K+ Instagram followers · 136+ posts
- LinkedIn profile and company presence rebuilt for decision-makers
- Lead generation plus website SEO for UAE businesses

26.5K Instagram followers

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Kreeda Amazon and social case study - 3-4 orders per day from kids’ educational toys

3-4 Amazon orders / day

Ecommerce · Social, influencers & Amazon

From Instagram to Amazon orders

Kreeda

Kids’ educational toys: social and influencers for discovery, Amazon for the purchase. Consistent daily orders, not a viral spike.

- 3-4 Amazon orders per day · ~90-120 a month
- Social + influencer content that shows the child using the kit
- Amazon store shoppable by category and age

3-4 Amazon orders / day

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ABC Infosoft Bhoomi and BizAce ERP digital marketing case study - Meta leads and CPL

173 Bhoomi leads

IT · Meta Ads, SEO & social

B2B ERP leads you can cost

ABC Infosoft

Social, Meta lead gen, Google Ads and SEO for Bhoomi ERP and BizAce ERP - B2B enquiries with a CPL, not a reach graph.

- 462K+ Facebook reach · 184K+ Instagram views
- 173 leads on the highest-volume Bhoomi campaign · 146 leads at ₹116.59 CPL
- 117 leads at ₹101.92 on the best creative · 1,385 GBP views · 4.6★

173 Bhoomi leads

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Also on the digital desk

From the old projects board

Vidhaan Public School (education branding and digital) and ChargeQ (EV - product with the tech house, brand on the digital roster) sat in the Digital Marketing segment on plutonic.co.in. They remain Plutonic clients; the long-form cases here are the ones with a digital scorecard we can publish.

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