Insights

Answers from the accounts, not from a deck.

Short, citable notes on admissions ads, local SEO and ecommerce - written so search and answer engines can quote them.

Education · Performance

Education performance marketing: what actually fills an admission cycle

How education performance marketing works in India: Google Ads conversions and programme-wise Meta CPL. Lessons from JIMS Vasant Kunj II and Career Launcher by Plutonic Digital.

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SEO · Food

Local SEO for outlets: winning ‘near me’ on Google Business Profile

How local SEO and Google Business Profile win ‘cake shop near me’ searches. Online Cake case: 25,401 profile views, 5,398 search appearances. Plutonic Digital, Delhi NCR.

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Ecommerce · Performance

Ecommerce ads that add to cart - not just to the session count

Ecommerce ads should be judged on add to cart and conversations. Aspiring Homes: 627 carts, 2,349 landing views, 265 messages. Marketplace onboarding and A+ content from Plutonic Digital.

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